Top 5 Business Trends for Entrepreneurs Over 35

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Top 5 Business Trends for Entreprenuers Over 35 in 2025

Alright, wise ones—if you’ve logged three-plus decades on this spinning circus and catch yourself sketching business plans instead of scrolling beach resorts, congratulations. You’re primed to claim 2025 as your year.

You’ve earned your stripes. You’ve sidestepped enough gimmicks to sniff out the difference between a TikTok flash-in-the-pan and a bona fide money-maker.

Let’s charge into the boldest ways to build a business this year—ones that actually cover the bills, dare I whisper, and spark a little joy along the way.

1. Skill Boot Camps and Upskilling

Millennials might have claimed the side hustle, but those 35 and up are the true masters of the pivot. In 2025, practical upskilling and trade boot camps are a hot ticket for those ready for a do-over—or a dramatic comeback!

U.S. demand for skilled trades like electrical work, plumbing, HVAC, and even digital marketing boot camps is spiking fast, thanks to a shortage of hands-on pros and a generation hungry for security with a touch of adventure. There’s gold in teaching what you know—or learning a marketable, hands-dirty skill and building a business that helps others do the same.

What is a Boot Camp?

Think of these as intensive, short-term training programs designed to teach you one specific, in-demand skill quickly.

  • Format: Usually 6–12 weeks, full-time or part-time.

  • Focus: Very hands-on, project-based, and often career-oriented.

  • Examples:

    • A coding boot camp where you learn to build websites from scratch.

    • A data science boot camp teaching Python, data visualization, and machine learning basics.

    • A digital marketing boot camp covering SEO, Google Ads, and content strategy.

Why people love them: Instead of spending years in school, you walk away in weeks with a marketable skill you can use immediately.

Ups killing

It is an ongoing process. It involves acquiring new skills or enhancing your existing ones to remain relevant in your career or life.

Why it matters:

Technology and industries change fast—upskilling keeps you competitive and opens new opportunities.

If you’re serious about building something bold this year, don’t leave empty-handed. The Accent Freebie Lounge is packed with checklists, guides, and quick-start tools to give your ideas a head start. Drop your email below and snag instant access—it’s free, fun, and waiting for you.

2. Senior Move Management & Downsizing: Helping Boomers, Not Just Their Boxes

This refers to the specialized services that help older adults transition to a new living situation—usually moving from a larger home into something smaller, more manageable, or into a retirement/assisted living community.

It’s not just about packing boxes—it’s about supporting the emotional, practical, and logistical challenges of downsizing a lifetime of belongings.

What It Includes

  • Planning & Coordination: Creating a moving timeline, hiring movers, and arranging transportation.

  • Sorting & Downsizing: Helping seniors decide what to keep, donate, sell, or pass along to family.

  • Packing & Unpacking: Safely handling belongings, setting up the new home so it feels familiar and comfortable.

  • Estate Sales/Donations: Managing sales of unneeded items or coordinating charitable donations.

  • Emotional Support: Helping seniors (and often their families) cope with the stress of leaving a longtime home.

The U.S. population over 65 keeps climbing, and every one of them (plus their adult kids) needs help navigating life’s big changes. It’s the ultimate feel-good, high-demand gig.

Why It Matters

  • Practicality: Large homes can become difficult to maintain or unsafe as people age.

  • Emotional Relief: Letting go of decades of possessions is overwhelming; professionals ease the burden.

  • Family Help: Relieves adult children who may live far away or feel overwhelmed trying to manage everything themselves.

Example Scenario

Mary, age 78, has lived in her four-bedroom home for 40 years. The stairs are tough now, and she’s moving into a one-bedroom apartment near her daughter. A senior move manager steps in to:

  • Create a floor plan for the new apartment.

  • Sort belongings so Mary keeps what matters most.

  • Handle donations and estate sales.

  • Oversee movers and set up her additional space to feel like home.

In short:
Senior Move Management & Downsizing is about guiding older adults through one of life’s biggest transitions with dignity, organization, and compassion.

3. Home-Based Services

These are professional services delivered directly in a person’s home rather than in an office, clinic, or business location. They’re designed for comfort, convenience, and accessibility—especially helpful for seniors, busy families, or anyone who prefers not to travel.

Examples of Home-Based Services

  • Healthcare & Wellness

  • Personal Support

    • Home care aides (help with dressing, bathing, cooking, companionship).

    • Errand-running, meal prep, or housekeeping.

  • Specialized Professional Help

    • Mobile hairdressers, pet groomers, or beauty services.

    • Home tutoring for kids or adults.

    • Tech support (setting up Wi-Fi, teaching Zoom, fixing computers).

  • Business Services

    • Bookkeeping, consulting, or virtual assistant services that are run from the provider’s home but serve clients remotely (still considered “home-based”).

Why They’re Important

  • Convenience: Saves time and energy for clients.

  • Accessibility: For seniors, people with disabilities, and those in rural areas.

  • Growing Demand: Aging populations + work-from-home lifestyles = huge opportunity for service providers.

Simple Example

Imagine a retired couple who can’t drive anymore:

  • A home health nurse checks blood pressure weekly.

  • A mobile pet groomer comes by every two months.

  • A tutor visits to help their granddaughter with math.

All of that falls under home-based services.

In short:
Home-Based Services bring the solution to the doorstep, making life easier, safer, and more comfortable—whether it’s health, personal care, education, or everyday errands.

4. Online Coaching, Digital Ups killing & EdTech—Teach What You Know, From Wherever

Online Coaching

This is the human-to-human side: guidance, accountability, and expertise, delivered through the internet.

  • Format: 1:1 calls, group sessions, or self-paced video programs.

  • Areas: Career coaching, life coaching, wellness, productivity, business growth, confidence, public speaking—you name it.

  • Tools: Zoom, Google Meet, or specialized coaching platforms.

👉 Think of it as personal mentoring without needing to be in the same room.

Digital Upskilling

This is the skill-building side: learning new abilities to stay competitive in work and life.

  • Examples:

    • Learning data analysis, AI tools, coding, or digital marketing.

    • Mastering software like Canva, Excel, or project management tools.

    • Picking up “soft skills” like leadership or communication in a digital workplace.

👉 It’s about staying relevant and confident in a fast-changing digital economy.

EdTech (Educational Technology)

This is the infrastructure that makes both of the above possible. It’s the platforms, tools, and apps that deliver learning at scale.

  • Examples:

    • Learning platforms: Coursera, Udemy, Skillshare.

    • Language apps: Duolingo, Babbel.

    • AI tutors that personalize your lessons.

    • Virtual classrooms and gamified learning apps for kids.

👉 Think of EdTech as the digital classroom—the delivery system that powers online coaching and upskilling.

In short:

  • Online Coaching = Human guidance through the screen.

  • Digital Upskilling = Building practical, in-demand skills online.

  • EdTech = The technology platforms that make it all possible.

Together, they form one of the fastest-growing industries in the world—reshaping how people learn, grow, and prepare for the future.

5. EV Charger Installation & Green Home Tech—Future-Proofing, With a Side of Eco-Cool

EV Charger Installation

As more people drive electric vehicles (EVs), they need charging stations at home—not just public ones.

  • What it means: A professional comes to install a Level 2 charger (much faster than a basic outlet) in a garage or driveway.

  • Why it matters: Convenience—charging overnight at home is cheaper and easier than relying on public stations.

  • Business angle: Huge growth as EV adoption skyrockets; homeowners are already budgeting for this.

Green Home Tech

Think of this as the big umbrella of green home tech—gadgets and upgrades that cut your bills, ease your energy use, and give the planet a breather.

  • Examples:

    • Solar panels for renewable energy.

    • Smart thermostats that learn habits and optimize heating/cooling.

    • Energy-efficient appliances (washing machines, fridges, air conditioners).

    • Battery storage systems to keep solar power for nighttime use.

    • Water-saving tech like smart irrigation systems.

Why It’s Booming

  • Government Boosts: Tax breaks and rebate programs make green upgrades easier to afford.

  • Rising Demand: Homeowners are eager to cut utility costs and live in line with sustainable values.

  • Property Perks: Houses equipped with EV chargers and eco-tech often sell more quickly and at a premium.

Simple Example

Jane just bought a Tesla. She hires a certified electrician to install a home charger. While at it, she adds a smart thermostat and a solar panel consultation. The result? Her home runs greener, her bills shrink, and her property value climbs.

In short:

  • EV Charger Installation = making homes ready for the electric vehicle era.

  • Green Home Tech = all the smart, eco-friendly gadgets that turn houses into sustainable powerhouses.

Quickfire Cheeky Tips for 35+ Entrepreneurs

Tap into your network: At this age, your LinkedIn is probably worth more than some people’s bank accounts. Use it!

Embrace tech, but don’t get bullied by it: The right software does help (but if it makes you want to hurl your laptop, get help or delegate).

Experiment shamelessly: At this stage, business is the ultimate grown-up playground. Test, tweak, and have fun. The worst that could happen? You learn something.

2025 is practically begging for businesses run by folks with experience, patience, and the ability to laugh when the Wi-Fi goes out. So start building, bootstrapping, or brainstorming—because the future belongs to the bold (and maybe a little cheeky).

Alright, your turn—drop your thoughts below! Whether you’re plotting your own 2025 pivot or just daydreaming about what comes next, I’d love to hear your take.

From Wellness

Martrutt

Martrutt is the voice behind Midlife Accent—a writer, dreamer, and entrepreneur exploring reinvention with humor, courage, and curiosity. She writes about business, wellness, and the wild art of starting over, one bold step at a time.

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